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Home » Brent Barbara

Brent Barbara

As Sr. Director of Strategy and Innovation, Brent is responsible for growing revenue around business impacting services and solutions. An expert on implementing voice technology across many verticals, Brent focuses on integrating the ShoreTel Sky phone system into clients' core applications through the ShoreTel Sky application integration. Brent is the architect of ShoreTel Sky's advanced business intelligence suite, providing never-before-available real time metrics and dashboards for sales, service and marketing teams.

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Do you believe that selling is a team sport? Three keys to the game.

By Brent Barbara on May 30, 2013 in Blog, Voice

Do you believe that selling is a team sport? Three keys to the game.

Most executives say they believe that selling is a team sport, but many don’t provide the revenue-generating weapons required for the modern sales team to be collaborative, efficient and successful.  Long gone are the days you could walk over to … Continued

Pick up the phone!

By Brent Barbara on May 17, 2013 in Blog, Voice

Pick up the phone!

I hate leaving voicemail messages. Few things make me feel less in control than leaving an important message on someone’s voicemail.  I have no idea if or when my message will be listened to and even less of a clue … Continued

ShoreTel Sky AppFuse – The Next Generation of CTI for Salesforce

By Brent Barbara on Sep 18, 2012 in Blog, Voice

Today is an exciting day for all of us on the ShoreTel Sky team. Not only is it the first day of salesforce.com’s annual user conference, Dreamforce, it is also the first day that we will be demonstrating our latest computer telephony integration for Salesforce, ShoreTel Sky AppFuse. ShoreTel Sky AppFuse represents the next generation of computer telephony integration with CRM. By taking advantage of the Salesforce cloud-to-cloud adaptor. It product supports an unprecedented level of integration between the ShoreTel Sky cloud-basedphonesystem, ShoreTel Sky Contact Center and Salesforce.

Business Phones and CRM Adoption: The Link

By Brent Barbara on Mar 28, 2012 in Voice

Executives invest in CRM because the idea of having information about every interaction with a prospect or customer is absolutely compelling. Complete and up to date information about sales and support activities is critical to making good business decisions and driving the company through the front windshield, not the rear view mirror. Sadly, many CRM implementations fail to live up to their initial promise for one simple reason, people don’t use it dependably.

A sure thing in Las Vegas, the SIA Executive Forum

By Brent Barbara on Mar 21, 2012 in Voice

I wanted to take a minute to thank our partners, customers and the organizers for making this year’s SIA Executive Forum another successful event.

We are proud to announce a partnership with InsightSquared

By Brent Barbara on Mar 15, 2012 in Voice

We are taking the opportunity of the 2012 Staffing Industry Executive Forum in Las Vegas, NV to announce our partnership with InsightSquared, leading provider of reporting and analytics for staffing and recruiting firms.

Join M5 at the SIA Executive Forum in Las Vegas

By Brent Barbara on Mar 8, 2012 in Voice

M5 Networks would like to invite you to connect with us at the SIA Executive Forum in Las Vegas. We are an event sponsor and would love for you to visit us at our booth on Tech Day, March 16.

Why We Built M5 Business SMS for Salesforce

By Brent Barbara on Aug 15, 2011 in Voice

Communicating with mobile devices is not just a trend; it is a fundamental shift in the way people connect. That’s why M5 has partnered with Bluewolf to help organizations integrate SMS for Business into the Salesforce.com managed support process.

Why Didn’t Someone Think of This Before?

By Brent Barbara on Jun 22, 2011 in Voice

I don’t think I’ll get much of an argument when I say that Microsoft Outlook is the world’s most popular email management application and that Salesforce.com is the most popular CRM.  If you are like me, you use both.  A … Continued

Digital first impressions

By Brent Barbara on Apr 11, 2011 in Voice

We all know you only get one chance to make a good first impression.  But did you ever think about what kind of digital first impression you make when you give someone your phone number or email address? It was … Continued

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Cystic Fibrosis Foundation Great Strides Walk – Texas
04/20/13 - 10/19/13 | Greater Austin Area, TX

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